diff --git a/RELEASE-NOTES.md b/RELEASE-NOTES.md
index 70a796ce5..ce90d2a96 100755
--- a/RELEASE-NOTES.md
+++ b/RELEASE-NOTES.md
@@ -1,5 +1,11 @@
 ## RELEASE NOTES
 
+### Version 2.4.1 - Oct 13, 2018
+
+**Bug Fixes**
+
+- **Embed** - Embed will now correctly remove DOM metadata on `destroy`
+
 ### Version 2.4.0 - Sep 17, 2018
 
 > `2.4.0` includes a new component `placeholder`. To use this component in your existing SUI site, be sure to add `@placeholder: 'default';` to your `theme.config`. You can see an example in `theme.config.example`
diff --git a/src/definitions/modules/embed.js b/src/definitions/modules/embed.js
index 682a6ec23..a9f684def 100644
--- a/src/definitions/modules/embed.js
+++ b/src/definitions/modules/embed.js
@@ -10,7 +10,7 @@
 
 ;(function ($, window, document, undefined) {
 
-'use strict';
+"use strict";
 
 window = (typeof window != 'undefined' && window.Math == Math)
   ? window
@@ -181,6 +181,7 @@ $.fn.embed = function(parameters) {
         // clears embed
         reset: function() {
           module.debug('Clearing embed and showing placeholder');
+          module.remove.data();
           module.remove.active();
           module.remove.embed();
           module.showPlaceholder();
@@ -300,6 +301,15 @@ $.fn.embed = function(parameters) {
         },
 
         remove: {
+          data: function() {
+            $module
+              .removeData(metadata.id)
+              .removeData(metadata.icon)
+              .removeData(metadata.placeholder)
+              .removeData(metadata.source)
+              .removeData(metadata.url)
+            ;
+          },
           active: function() {
             $module.removeClass(className.active);
           },